Hipjiro
힙지로
About
Retro drinking den riding Euljiro's hipjiro wave — old printing-district bones, young crowd.
Hipjiro takes its name from the phenomenon it rides: the 'hip-jiro' wave that turned Euljiro's printing alleys into Seoul's most self-aware retro district, where working workshops share walls with bars styled like 1980s living rooms. The formula here is the district's own — old bones, dim lighting, drinks served amid deliberate anachronism — with hours unusual for the genre: doors open at 11am, making it one of the few places to taste the Euljiro mood by daylight, before the alleys fill with the after-work tide. The young crowd comes for the aesthetic; the aesthetic works because the neighborhood around it is genuinely old, not set-dressed. Use the early hours strategically: a daytime visit gets the atmosphere without the queue, and the printing district's working clatter outside is the authenticity the night crowd only sees shuttered.
Local tips
- Open 11:00–23:00; one of the few places in Euljiro open from noon.
- Opens at 12:00 on Sundays and closes at 23:15.
- Check Instagram @hang_2pm8pm for the menu and closure announcements.
Details
Opening hours
- Sunday
- 12:00–23:15
- Monday
- 11:00–23:00
- Tuesday
- 11:00–23:00
- Wednesday
- 11:00–23:00
- Thursday
- 11:00–23:00
- Friday
- 11:00–23:00
- Saturday
- 11:00–23:00