Jongno 1971 Cafe
종로1971카페
About
Cozy brick cafe near Jongno 5-ga featuring an intimate basement hideaway and a seasonal rooftop terrace.
Tucked into a quiet backstreet of Hyoje-dong, just a short walk from Jongno 5-ga Station, Jongno 1971 operates behind a neat red-brick facade. While the compact first floor functions mainly as an ordering counter, the cafe conceals a split-level layout that adapts to the seasons: an open rooftop terrace for fine weather, and a subterranean hideaway that feels like a quiet private study. Descending the basement stairs reveals an intimate, low-lit den furnished with seating for two to four guests. The basement balances vintage nostalgia and cozy seclusion, decorated with thoughtful curios and seasonal lighting that give it the feel of a storybook hideout. After you order at the ground level, the owner brings drinks directly downstairs to your table, adding a hospitable neighborhood touch. The drink menu caters to a wide spectrum, ranging from affordable everyday Americanos to vibrant seasonal options like fresh watermelon juice, ades, and smoothies. The cafe's headliner is the signature Jongno Latte, served thoughtfully in vintage Portmeirion ceramic cups that channel the classic dabang tearoom culture of nearby Daehangno. For non-coffee drinkers or sweeter cravings, the matcha chocolate latte delivers rich layers of earthiness and cocoa. To pair with the beverages, the counter stocks small baked treats like financiers and tender madeleines, though the popular financiers often sell out early in the afternoon. Operating early to catch neighborhood workers and theatergoers winding down after shows in nearby Daehangno, Jongno 1971 works best as a tranquil retreat. Whether you head up to the open air of the rooftop or disappear down into the quiet subterranean corners, it offers a sheltered respite from the central city bustle.
Menu
- Jongno Latte₩5,300
- Americano₩3,500
- Madeleine
- Financier
- Cafe Latte₩4,500
- Vanilla Latte₩4,800
- Almond Latte₩4,800
- Café Mocha₩4,800
- Grapefruit Ade₩4,800
- Lemon Ade₩4,800
- Passionfruit Ade₩4,800
- 피치히비스커스에이드₩4,800
Local tips
- Head down to the basement for a warm, hideaway vibe with fairy-tale decor.
- Try the signature Jongno Latte, elegantly served in vintage ceramic ware.
- The rooftop terrace is accessible from the first floor on pleasant weather days.
- Staff bring drinks directly to your table after ordering on the first floor.
Details
- Jongno 5-ga Station
Opening hours
- Sunday
- —
- Monday
- 08:00–18:00
- Tuesday
- 08:00–18:00
- Wednesday
- 08:00–18:00
- Thursday
- 08:00–18:00
- Friday
- 08:00–18:00
- Saturday
- 09:00–16:00